Last updated: 23 October 2026
Who we are
Edge Cast Marketing Limited (Hong Kong Company No. 77262984), Unit 2406B, 24/F, Low Block, Grand Millennium Plaza, 181 Queen’s Road Central, Sheung Wan, Hong Kong (“we”, “us”) runs edgecastmarketing.com and is the controller of the personal data described in this policy. Contact for any privacy question: marketing [at] edgecastmarketing.com.
We are a Hong Kong company and our team works from Cyprus. We handle personal data under Hong Kong’s Personal Data (Privacy) Ordinance (Cap. 486) and the EU General Data Protection Regulation (GDPR), together with Cyprus Law 125(I)/2018, which supplements the GDPR.
Our insertion orders and our Terms & Conditions refer to this policy.
What we collect and why
| Data | Where it comes from | Why | Legal basis (GDPR) | Kept for |
|---|---|---|---|---|
| Name, email, company, message and anything else you write to us | The contact form on this site, or an email you send us directly. Form messages go through our website to our company mailbox. | Reply to your enquiry | Steps before a contract / legitimate interest (Art. 6(1)(b), (f)) | 24 months after our last contact |
| Names, job titles and contact details of the people we deal with at advertisers and affiliates; company, payment and invoicing details | You or your company, when we sign and run an insertion order or affiliate agreement | Sign and perform the agreement, pay and invoice, keep business records | Contract (Art. 6(1)(b)); legal obligation (Art. 6(1)(c)); legitimate interest (Art. 6(1)(f)) | For the agreement, then as long as the law requires for business and accounting records (normally 7 years) |
| Tracking records for campaigns: tracker ID, click and conversion events, and lead details passed on under a campaign | Affiliates and advertisers, under the terms of each insertion order | Attribute leads and conversions, check quality and fraud, calculate payments | Contract and legitimate interest (Art. 6(1)(b), (f)); each party is responsible for its own lawful basis for the leads it collects | As long as needed to reconcile and settle the campaign, then as the law requires |
| IP address, browser, date and time of each request | Server logs at our hosting provider; the contact form also records your IP address briefly to block spam | Keep the site secure and working | Legitimate interest (Art. 6(1)(f)) | Up to 30 days |
This website does not use analytics, advertising pixels or social media plug-ins, and we don’t make decisions about you based solely on automated processing.
Giving us your details is voluntary. Without them we can’t reply to you or work with you.
Who receives it
Service providers acting on our instructions: Hostinger (website hosting and email). Under a campaign, the advertiser or affiliate that is party to the insertion order receives the data needed to perform it. Our professional advisers and authorities, when the law requires it. We do not sell personal data.
International transfers
We are a Hong Kong company, and Hong Kong does not have an EU adequacy decision. Where personal data from the EU is transferred outside the EEA, we rely on an adequacy decision where there is one, or on the European Commission’s Standard Contractual Clauses.
Cookies and local storage
This website sets no cookies. Our fonts are served from our own server, so your browser does not contact any third party when you visit.
| Name | Type | Purpose | Duration |
|---|---|---|---|
| ecm-reduce-motion | Local storage | Remembers that you switched animations on or off with the Motion switch in the footer, only if you use it | Until you clear your browser data |
The Motion setting never leaves your browser and is not used to identify you.
Your rights
You can ask us to access, correct or delete your data, to restrict its use, or to receive it in a portable format, and you can object to processing based on legitimate interest. Write to marketing [at] edgecastmarketing.com. We reply within one month.
People in the EU
You can complain to the Commissioner for Personal Data Protection in Cyprus (www.dataprotection.gov.cy), or to the data protection authority in the EU country where you live or work.
Hong Kong
Under the Personal Data (Privacy) Ordinance you have the right to request access to and correction of your personal data. We may charge a reasonable fee for a data access request, as the Ordinance allows. You can complain to the Office of the Privacy Commissioner for Personal Data (www.pcpd.org.hk).
Children
This site and our services are for businesses. They aren’t directed at children under 18, and we don’t knowingly collect their data.
Security
We use HTTPS, restricted access and reputable providers. No system is perfectly secure. We will tell you and the regulator about a breach where the law requires it.
Changes
We update this policy when our practices change. The date at the top shows the current version.